COOL ON TOUR

I TOOK A BOLD APPROACH TO AN ANIMAL-INSPIRED PRINT, WHICH ENDED UP GETTING SELECTED FOR OUR ADIDAS TOUR LINE. THIS PRINTED POLO BECAME A FAVORITE FOR ONE OF OUR ATHLETES, COLIN MORIKAWA, WHO WANTED TO WEAR IT DURING THE KPMG PGA TOUR.

PRINT TEXTILE JACQUARD

I CONCEPTED AND CREATED A PRINT BASED ON THE THEME OF DISPERSION FOR THE FALL/WINTER SEASONAL PRINT DIRECTION FOR ADIDAS GOLF.

THE EXPLORATION RESULTED IN A MOODBOARD OF IDEAS BASED ON SHADOWS AND LIGHT REFRACTING OFF LEAVES AND BRANCHES FOUND IN NATURE. I FOCUSED ON THE GEOMETRY AND SOFT TEXTURES THAT WOULD LEND WELL TO THE JACQUARD KNIT OF THE YARNS USED. THE UNIQUE EXECUTION OF THIS PRINT WAS SEEN ACROSS BOTH THE MEN’S AND WOMEN’S RANGE.

PRINT NATURE-INSPIRED

MORE PRINT CONCEPTS INSPIRED BY THE FAUNA AND FLORA OF THE GOLF COURSE. I PLAYED WITH SCALE AND SATURATION AS A WAY TO BALANCE BOLD AND SUBTLE EXECUTIONS ACROSS THE RANGE.